About Us

We’re Gemma and Russell a wife and husband team based in the heart of Wales, united by a passion for beautiful craftsmanship and meaningful adornment.

For Gemma, charm beads aren’t just accessories they’re tiny storytellers. Growing up, she collected bracelets bead by bead, each one marking a memory or milestone. That lifelong love turned into a calling: to create charms that others could use to tell their own stories.

Together, we also run Stonewolf Adornments, crafting body jewelry from precious and semi-precious gemstones. That experience and our shared obsession with high-quality materials made Wolf Beads a natural evolution.

Each bead is lovingly handmade here in Wales using a mix natural and synthetic gemstones and sterling silver. Our designs are inspired by the wild spirit of the wolf timeless, intuitive, fiercely personal.

Whether you're starting your first charm bracelet or adding to a beloved collection, we hope our beads bring meaning, magic, and beauty to your journey.